APPLE INSIDER
Toyota President Akio Toyoda said that if an “Apple Car” becomes a reality, the Cupertino company should prepare for at least 40 years of service and support.

In a news conference on Thursday in his role as chairman of the Japan Automobile Manufacturers Association, Mr. Toyoda said that he welcomed Apple’s entry into the auto business, but added that the Cupertino company had better brace itself for the long haul.
Source: APPLE INSIDER