APPLE INSIDER
The smartphone market in Europe, the Middle East, and Africa saw its worst performance in six years in 2020, though Apple’s iPhone grew its share of the market.
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Credit: Andrew O’Hara, AppleInsiderAccording to analysis firm IDC, the Europe, Middle East, Africa (EMEA) market contracted 4.2% in units year-over-year in 2020, dropping to a total of 345.2 million shipments. The market’s value also dropped 4.6% to around $110 billion. IDC attributes the EMEA market contraction to the global coronavirus pandemic.
Source: APPLE INSIDER