Popular fitness company Polar today announced its latest product set to debut at the 2016 Consumer Electronics Show, the Polar Balance. Polar Balance is an iPhone-connected Bluetooth-enabled smart scale that works alongside the Polar activity tracker and the Polar Flow app as a complete weight loss service.

The Polar Balance scale connects to an iPhone via the Polar Flow app, which allows users to set a target weight. Weight measurements are then aggregated in the iOS app for tracking purposes, which also includes activity information from connected Polar activity tracking devices.

Using weigh measurements and activity information, the Polar Balance scale is able to provide motivational feedback to keep users on track and it offers user-specific weight loss advice such as increasing daily activity by a set amount or decreasing calorie intake.

According to Polar, its system is designed to make sure users are getting the right types of exercise and eating healthy with personalized daily activity goals to help users reach goal weight and then maintain that weight. Within the Polar Flow app, users can see how quickly they’re losing or gaining weight and whether they should eat less or be more active to further their weight loss goals. Rather than asking users to maintain a food diary, it uses activity measurements and weight trends to make recommendations.

Measuring body functions comes naturally to Polar, so tapping into weight management is a natural next step for us,” explains Jukka Jaatinen, Director, New Business Areas from Polar. “We’ve combined our existing technology and know-how with the weight management concept to come up with a unique solution. Polar Balance is motivating and easy to use – for losing and maintaining weight. We want to give our users the best possible tools to help them achieve and maintain a healthy and balanced lifestyle.”

Polar Balance works best with a connected Polar activity tracker, such as the Polar Loop, Loop 2, Loop Crystal, A360, M400, or V800, but it also works as a stand-alone scale that supports up to 10 separate users.

The Polar Balance scale, available in black or white, can be purchased today from the Polar website for $99.95.

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Source: MAC ROUMORS