Imagine arriving at an unfamiliar train station and yet still knowing exactly where to go because you had a smart device that provided seamless instructions, relying on location beacons and internet of things (IoT) technologies to connect with and channel the necessary information.

Lisa M. Woodley, vice president of digital experience at NTT Data, an IT services and consulting company, can do more than imagine it, she built it. Woodley, who oversees a 20-member team, developed the technology as a proof of concept for a public transportation line in Australia.

It’s all in a day’s work for Woodley, 49.

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