When you do a search about a product you want to buy or look for recommendations for the best Asian dumplings in town, you don’t want to wait long for a site to come up on your mobile device.
You don’t even want to wait three seconds.
Starting today, Google is moving to make it faster for you.
The search giant announced Wednesday that it will alert users in their search results page to corresponding webpages that have been optimized to run fast on smartphones and tablets.
“Access to information is at the heart of Google’s mission,” wrote David Besbris, Google’s vice president of engineering for search, in a blog post. “Unfortunately, today, the mobile web isn’t living up to the expectations people have for getting the information they need, particularly when it comes to speed. In fact, data shows that people abandon websites after just three seconds if the content doesn’t load quickly, which is bad not just for people trying to get what they want online, but for the publishers who want those readers to enjoy the content they’ve created for them.”
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Source: COMPUTER WORLD