LAS VEGAS — Samsung announced today that Windows 10 will run on its newest lightweight laptop and a new 2-in-1 tablet called the Galaxy TabPro S.

With these announcements, Samsung has jumped on the Windows 10 bandwagon, but analysts aren’t sure how well the South Korean vendor can compete against established laptop competitors in the same space.

“It could be an interesting market for Samsung, but only if they make the right moves with technology, innovation and marketing,” said Jack Gold, an analyst at J. Gold Associates. “Samsung has made laptops for a number of years and has never been a top tier vendor. Two-in-one devices could be a good growth area for them. But I don’t seem them as a short-term threat to any of the major vendors.”

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