As the Baloise Group embraced a customer-centric corporate strategy that acknowledged that pricing would no longer be the differentiator in the marketplace, IT’s contributions became even more critical, according to Olaf Romer, head of corporate IT and group CIO at the Switzerland-based insurance company.

“I should be the enabler, I should give input, I should be the consultant who helps [business units] take the most advantage of the existing IT infrastructure and capabilities. This is one of the most important things that a CIO has to deliver to his business,” says Romer, 48. “This is not really an IT topic; it’s a more of a cultural topic and a rethinking of our strategy.”

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