Jam-packed with over 30-million people throughout the greater metropolitan area, Jakarta, Indonesia is one of the biggest, hottest, most congested cities on earth. Transportation there is a huge challenge, and going just a mile across town can take more than half an hour by car. While motorists sit in their gridlocked vehicles hoping the AC doesn’t go out, tens of thousands of for-hire mopeds, called ojek, zip between the larger vehicles, moving through the congestion with relative ease.

To help connect moped drivers with jobs, GO-JEK was founded in 2010 with a single call center and a team of 20 drivers available on-demand throughout Jakarta. When venture capital firms started looking world-wide for the next Uber, they soon came knocking on GO-JEK’s door. After a major infusion of cash in 2014, the company broke out and began to grow rapidly. Very rapidly.

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