Several studies have found that men tend to view women with long hair as more attractive. But for some reason, no one has tested how a woman’s hairstyle affects men’s responses…until now. Enter our trusty friend Nicolas Guéguen and his band of female confederates. Guéguen had the women walk down the street with their hair in different styles (loose, ponytail, or bun) and pretend to accidentally drop a glove. They found that men (but not women) were more likely to help the women with their
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